Sunday, September 5, 2010

How to write a marketing letter for online marketing

There are many ways to write an effective an online marketing letter. I just mention main points which you cannot forget to get a successful email marketing letter.

1. Clear and covered title
The title is a sentence or a line. It says clearly and coveredly the ideas which you like to inform your customers. It is because they do not often read all the mail if they do not know the mail being useful for them.
The title should be formated with large font and bold font style.

2. Short body with highlight information
The content of the letter is short and very short. Most of the customers do not like to spend a lot of time to read long letter. If they see your email is long, they can leave it or delete it.
You just introduce highlight information in the letter and link it to your website. This can make potential customers come to your products effectively.
They will have more chance to check other products.

3. Always leave your website address at the end or the top of the letter.
You will lose your customers if you do not leave your website address at the marketing letters.
....The next post will be a sample of marketing letter...

Friday, June 11, 2010

Essential skills to get success of E-marketing

Internet develops very strongly nowadays. Thus, E-marketing marketers need have some essential skills to improve their work:
1. Skills to manage information
Especially, the customers information is managed professionally, which helps e-marketing markers find out right customers quickly.
2. Skills to process the information
This aims to the reading skills and computer skill to process the information. Because the large of customers need be contacted on internet.
3. Knowlege about Information technology
This skill will help marketers find out right chanels on the internet to market. There are hundreds of websites for maketing, it is not easy to get useful ones for our work. Righ? Thus, which is good search engine chosen? Which website is good for banner marketing?...
Your ideas, please?