Sunday, September 5, 2010

How to write a marketing letter for online marketing

There are many ways to write an effective an online marketing letter. I just mention main points which you cannot forget to get a successful email marketing letter.

1. Clear and covered title
The title is a sentence or a line. It says clearly and coveredly the ideas which you like to inform your customers. It is because they do not often read all the mail if they do not know the mail being useful for them.
The title should be formated with large font and bold font style.

2. Short body with highlight information
The content of the letter is short and very short. Most of the customers do not like to spend a lot of time to read long letter. If they see your email is long, they can leave it or delete it.
You just introduce highlight information in the letter and link it to your website. This can make potential customers come to your products effectively.
They will have more chance to check other products.

3. Always leave your website address at the end or the top of the letter.
You will lose your customers if you do not leave your website address at the marketing letters.
....The next post will be a sample of marketing letter...

Friday, June 11, 2010

Essential skills to get success of E-marketing

Internet develops very strongly nowadays. Thus, E-marketing marketers need have some essential skills to improve their work:
1. Skills to manage information
Especially, the customers information is managed professionally, which helps e-marketing markers find out right customers quickly.
2. Skills to process the information
This aims to the reading skills and computer skill to process the information. Because the large of customers need be contacted on internet.
3. Knowlege about Information technology
This skill will help marketers find out right chanels on the internet to market. There are hundreds of websites for maketing, it is not easy to get useful ones for our work. Righ? Thus, which is good search engine chosen? Which website is good for banner marketing?...
Your ideas, please?

Friday, November 13, 2009

Make your website become a useful tool for your business

To improve online marketing skill for your companies, a good website of your entrerpreneur on the internet is very neccessary. However, to use as a useful tool for bussiness, the enterpreneurs need notice below points.

1. Your website must be an atractive and fast one.
2. Your information of your website about your entrepreneur and products should be short and sufficient.
3. Your website has some characters to help your customers contact you easily and quickly.

Afer you have a good website for your company, you should market your website to everyone.

1. Send emails including your website address to your customers to inform your website.
2. Put your website address at the bottom of any prints and on your bisiness card.
3. Add new information on your website frequently.
4. Sometimes, change some pictures of your company or products.

Thursday, October 22, 2009

How to avoid mistakes when using email to market

Email marketing is a good way for small entrepreneur to market. This can contract a large of customers with cheap expenditure.
However, you should follow some below rules to ovoid mistakes to get big success when using email to market.

1. Select your customers
Not all of readers can except your email. When they see a strange email, they will delete it directly. Email address selection, therefore, to have valuable email addresses of customers will help your email be able to improve readers.

2. Suggest your customers doing what you want
Your email should focus on action of customers which you want them react. For example, you want them to visit your webside, a link should be added and leave your message: “ What you need here”, “See more here” or “ Details of products here”.
3. Inform your products at the title of an email
Do not say general information. Write clear and short detail of your products on the title of an email, which will attract your guests immediately.
4. A short email is better than a long one
A short marketing email is better than a long one. The email contents short main information, because readers do not like to spend their time to read too more details, which confuses them.

Friday, October 16, 2009

What is the the strength of a small entrepreneur?

Your entrepreneur / company is a small one. You must face the financial difficutlties for marketing or producing. In spite of this, you also have strength which a big company often ingnores.
+ You can live easily at small market which big companies cannot think about it or reach it.
+ Your small company can change quickly to react market changes.
+ You can attract some guests who are the customers of big companies, they cannot.
+ Their failure is good lessons for your success. It means you can learn from them.
However, you should be careful to manage your business. You need to research your market clearly to find what custormers need. You should also check the reaction of market to have suitable changes. Your entrepreneur can live at recession strongly if you are able to catch right market for your marketing.